Sustainability

Sustainability is something that we’re constantly working to improve on in all aspects of our business. From designing with low waste and recycled materials, to our lifetime repairs policy, our newly appointed Sustainability & Social Impact team are committed to improving our impact. Read on to find out more about our current impact and how we’re continually making positive eco and social changes.

OUR PACKAGING

We source our packaging from companies who are invested in sustainable practices, and aim to reduce our environmental impact on customers. All of our packaging is recyclable and/or biodegradable, except for the foam insert that holds your jewellery in place. We are currently working with our suppliers to make our packaging 100% recyclable and/or biodegradable by the end of 2021.

We encourage you to use our packaging to store your jewellery and keep it protected. However if you do choose to dispose of it, see below for details.

All paper derived pieces are also biodegradable, however we encourage you to put them in recycling so the material is correctly processed and given another life.

Packaging to keep & store your jewellery in:

  • Cotton Pouches - Organic Fair Trade Cotton - Biodegradable
  • Jewellery boxes - FSC certified paper with water-based glue and foil - Recyclable and/or Biodegradable
  • Foam Insert of Jewellery Boxes - Polyurethane and Viscose binder - Not Recyclable or Biodegradable

Single-use packaging:

  • Cards - FSC certified paper printed with eco friendly inks - Recyclable and/or Biodegradable
  • Tissue Paper and Sticker - FSC certified acid free paper printed with soy inks - Recyclable and/or Biodegradable
  • Postal Box - Cardboard - Recyclable
  • Royal Mail Postage Sticker - Recyclable along with Postal Box
  • Wolf & Moon Box Sticker - Recycled Paper - Not Recyclable
OUR STUDIO

As a small, independent business, we design and make all of our products in-house, and our north London studio houses all of our processes, from preparing and laser-cutting materials, to running the website and packing up your orders, we do it all in one big room!

We put effort into making our working environment as positive as we can, starting with our resource use. Our studio runs on 100% renewable energy, and by partnering with Ecologi, we’re able to offset each of our team member’s carbon emissions, as well as planting a tree for each of our orders!

For our office supplies, we use a refill system for all our cleaning supplies and sanitisers to reduce our plastic waste, and we buy from brands with a good ethos. Even our toilet paper is made from recycled paper, and it also donates to sanitation projects!

Our sustainability team is working on creating an environment within the studio that makes sustainability easy to digest, accessible, and fun. Things like our plastic free tuck shop are ways that we’re making small, sustainable swaps!

OUR MATERIALS

Materials innovation is at the heart of our design process and with every new product we are creating more sustainable practices. Currently we use acrylic and a few other materials which aren’t 100% eco-friendly, however we are working hard to minimise the impact of this by making sure our jewellery is designed to last and we are responsible with any waste.

We have recently increased our usage of recycled acrylic, and over the last year have developed and invested in our own closed-loop system to recycle all our acrylic offcuts into a wonderful new sheet material. For the last 2 years we have saved all our acrylic offcuts which we can now recycle in this way. Any offcuts we cannot reuse, we donate to local artists and makers.

We only use FSC certified wood, and recycle our wood scraps which are made into products such as chipboard and garden mulch. Any wood not suitable for recycling is sent to biomass for energy recovery. We also collect our waste metal and send it off for recycling, and all our empty spray cans are also collected by specialists who can recycle them.

Our Mother of Pearl is sustainably sourced and hand-graded by local shell farmers in New Zealand. We have also been saving the offcuts of this too for future projects.

Our Jesmonite is a more environmentally sound alternative to resin, emitting no toxic fumes. It can also be broken down and reused, unlike traditional resin. We ensure to not wash any jesmonite down the drain, which can contaminate water systems, and instead leave the remaining mixture to dry which we then break down and use for chips in our designs.

For the future, our Sustainability & Social Impact team team is trying to map our supply chain and doing a company wide audit to find out the negative impacts and where we can continue to improve.

SOCIAL CONTRIBUTIONS

We believe that as well as being environmentally sustainable, social sustainability in businesses should be equally just as recognised and important. We are passionate about raising the voices of causes dear to W&M and our team in order to educate ourselves and those around us. As a company we are always trying to work on holding ourselves more accountable to being more inclusive and accommodating.

Previously we have worked with charities including, Mermaids, Black Minds Matter, Refuge, Coppafeel, Fareshare, UK Black Pride and North London Action For The Homeless.

We pride ourselves on our donations to these causes through our charity sample sales and alternative Black Friday. Our ongoing collaborative collections such as W&M x CoppaFeel! Watermelon and the Rainbow Hearts allow a portion of the profits from these pieces to be donated. Thanks to our social media presence we have been able to direct and signpost our followers to informative accounts on important subject matters.